About us

Strong trees need deep roots

Recognised as a leader in Technical Writing, we are proud to be working with some of the world’s most renowned consumer brands, as well as leading e-commerce marketplaces. Due to our strong footprint in Greater China with offices in Hong Kong, Shenzhen and Beijing, our international team is able to work closely with our customers manufacturing base.

Leading the industry

Our Impala labs aim to drive the industry with innovative and trendsetting concepts like interactive user manuals, Augmented Reality, home automation, and reinvent our core services to anticipate future demands.

Creativity & innovation

Since our inception in a traditional Beijing hutong courtyard, we have accumulated 16 years of experience in guiding international retailers, sourcing offices, and showing manufacturers how to enhance product value, increase revenue and reduce consumer claims by developing top-class User Manuals, CGI Photography, and Product Packaging.

Leadership team

Michael Keppe,

Partner business development

Michael is an experienced retail industry professional. After obtaining a degree in Technical Communication in 2006, he has had exposure to retail branding, printing, business development, sales, and marketing in various retail organisations. He joined the Impala team in 2014 and is spearheading Impala’s development as Director of Business Development.

Mario Sauke,

Partner technical management

Mario has substantial Quality Assurance and Control Management experience in the Technical Communication field. His strong sense of technical terminology and language makes him an extraordinary communication expert and a living Content Management System. He has been with Impala for more than 10 years and heads the company’s Project Management and Production team.

Chris Kazala,

Partner quality assurance

As the Head of Quality Assurance, Chris is responsible for steering the team to deliver exceptional quality to our customers. He has more than 13 years of experience in compliance management for global retailers and a special interest in regulatory frameworks around the world. His experience of working in a testing laboratory, buying office, and now at an agency, gives Chris a comprehensive understanding of the entire supply chain.

Our laboratory & testing partners

Over the past 15 years, we have worked with many of the world’s leading testing labs and certification agencies.
These include: